Insights

Read our insights on Marketing Automation, based on our continuing exploration of new evolutions and trends in our field of expertise.

Comparison between brick and mortar stores and webshops

Why brick-and-mortar retailers must get going with marketing automation
Joz Van Acker - 27/08/2018

Do you run any brick-and-mortar stores? With actual shopping windows and shelves with tangible products? No better way to lure customers to your high street shop than to engage them in online dialogue. What will keep them from browsing at your place and buying online somewhere else? We would like to bust a few myths.

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Will Selligent decimate competition?
Joz Van Acker - 31/05/2018

Selligent has been a leading marketing automation tool provider for years. The new owners and totally reshaped management have now put the bar very high by introducing the brand new Selligent Marketing Cloud Platform in an attempt to reshape the marketing automation landscape.

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An origami bird flying next to the Selligent logo

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